If you are an enthusiast, or even slightly interested in flying a drone, you’ve probably heard of the popular quadcopter manufacturer DJI. As a pioneer in higher-end consumer drones, DJI’s objective has almost always been to help you put a camera into the sky. Commercial users can also find a drone or two from DJI, ideal for search and rescue or inspection flights.
Offering highly stabilized camera gimbals, designed for DJI’s own cameras or to attach your camera of choice, DJI offers a range of products. From your hand to the sky, there’s almost certainly a DJI product for your needs.
Why trust Drone Rush?
I’ve been a fan of flight since a young age; while I’ve had few opportunities at the helm of manned aircraft, the hours on my fleet of drones continue to grow. I enjoy putting cameras into the sky, silky smooth aerial imagery makes me happy. My goal is to help all pilots enjoy flight legally and safely.
What is DJI and where is DJI from?
DJI is the trade name we use for this drone company, it’s short for Dà-Jiāng Innovations, but their full company name is either SZ DJI Technology Co., Ltd. or Shenzhen DJI Sciences and Technologies Ltd., depending on where they’re registered. They’ve been in operation since 2006, but as you’ll see, they only became a household name around the globe in the mid-2010’s. As you might have guessed, they are one of many major technology brands based out of Shenzhen, China. Before the great COVID-19 shake-up of 2020, DJI employed over 14,000 people, with divisions in China, Japan, North America, Europe and Chile. We do not have updated numbers of any changes DJI has made since then, but we know they have had to let some people go and adjust some strategy with some global politics at play.
We like to focus on the flying machines that DJI produces, but they also make and sell sophisticated camera mounting systems, they’ve purchased a significant stake in Hasselblad cameras, and also sell a lot of their drone components to help others build flying machines. The DJI A2 Flight Controller is a popular stabilization system that you’ll find in many commercial drones, for example.
After seeing success in their sales, DJI has been lending their time and expertise to help lead and form legislation around the globe. DJI has frequently participated in FAA programs to research the viability of upcoming drone laws.
Where can I buy DJI drones?
We will have plenty of links in this article to help you find DJI drones for sale. Almost all of the links we provide are to Amazon listings, for new condition products that are both under warranty and are eligible for DJI’s extended warranty. If Amazon is not a purchasing option for you, you’ll be able to find DJI drones at most major online retailers, many physical electronics stores, and, of course, directly from the DJI Store.
Some of the latest announcements:
April 2021: The DJI Air 2S is a great update to the Mavic Air line, rocking a 20mp, 1-inch camera with 5.4K video recording.
March 2021: The DJI FPV drone combines the stability of a camera drone with the power and excitement of a racing drone.
November 2020: The DJI Mini 2 is a powerful update to the Mavic Mini, now with 4K video.
In the early days for DJI, the Phantom series enjoyed the status of being the iconic drone design. Many depictions of consumer drones looked like a Phantom drone, at least those not modelled off of military UAV. After the Mavic Pro came to popularity through 2017, the look of a Mavic drone became the new iconic drone design. In addition to being iconic in design, these drones have been industry leaders in terms of flight performance as well. DJI commands the majority of the consumer drone market, which is not by accident.
DJI Mavic drones
After the success of the DJI Mavic Pro, launched in 2016, DJI has created several other drones in the line. With the exception of the DJI Mavic Air, they all are the same general design – a folding quadcopter with a 3-axis stabilized camera hanging off the front. We’re happy to see DJI continue to improve the machines as they go. We’re sure that some of the design decisions have been in order to capitalize on previous popularity, but we have few complaints about the continued use of a reliable and functional airframe.
In order of newest to oldest, here are the Mavic drones: